A powerful and youthful-like brand, New Future London, today launches for SS16 with a casual and street wear range purpose which is mainly designed for rebel, liberated, and a new era of young optimists.
The brand comes with a dedication to vibrancy, high energy, and multiple patterned colours. In which, it is a reaction to dark aesthetics and monochromatic that has taken over the market by the recent seasons.
Its cultural melting-pot designs are based in London along with its eclectic heritage and strong visual designs and styles such as camo patterns with yellow and bright red hues.
New Future London aims to be relevant as it is now to our modern generation. The brand focuses on being it more than the current style, but considers it as home across the globe.
For more, learn more about the brand here.
